The Resource LogoLounge: Visual Effects in Logo Design., with Bill Gardner

LogoLounge: Visual Effects in Logo Design., with Bill Gardner

Label
LogoLounge: Visual Effects in Logo Design.
Title
LogoLounge: Visual Effects in Logo Design.
Statement of responsibility
with Bill Gardner
Creator
Contributor
Speaker
Subject
Genre
Language
eng
Summary
  • Learn about six different visual effects, from transparency to optical illusion, that you can use in your logo concepts to communicate the right message
  • Many times, a designer will have a concept for a logo, such as a bird in flight, but struggle with how to communicate that rather simple idea in a new and dynamic way. Bill Gardner, founder of LogoLounge, has been looking at, tracking, and writing about logo design styles for over thirty years. In this course he will walk members through six different visual effects that will help communicate your ideas more effectively. You'll learn how transparency can communicate a promise of clarity, how texture and light tell stories, and how three-dimensional shapes make your ideas almost touchable. Incorporate these effects into your designs and turn "nice" logos into ones that capture the hearts and imaginations of clients and their customers
Cataloging source
lynda.com
Characteristic
videorecording
http://library.link/vocab/creatorName
Gardner, Bill
LC call number
LDC166512
PerformerNote
Presenter: Bill Gardner. Bill Gardner is president of Gardner Design and has produced work for Cessna, Learjet, Thermos, Pepsi, Pizza Hut, Kroger, Hallmark, Cargill, and the Athens 2004 Summer Olympics. His work has been featured in Graphis, Communication Arts, Print, and the Museum of Modern Art, as well as many other national and international design exhibitions. He's the founder of LogoLounge.com and the coauthor of LogoLounge, volumes 1?8, and the LogoLounge Master Library series. Bill lives in Wichita, Kansas
http://library.link/vocab/relatedWorkOrContributorName
Lynda.com (Firm)
Runtime
95
Technique
live action
Label
LogoLounge: Visual Effects in Logo Design., with Bill Gardner
Link
http://www.wccls.org/lynda
Instantiates
Publication
Copyright
Note
07/24/2014
Carrier category
online resource
Carrier MARC source
rdacarrier
Color
multicolored
Content category
two-dimensional moving image
Content type MARC source
rdacontent
Dimensions
unknown
Extent
1 online resource (streaming video)
Form of item
online
Media category
computer
Media MARC source
rdamedia
Reformatting quality
access
Sound
sound
Specific material designation
remote
System control number
(LDC)LDC166512
System details
Latest version of the following browsers: Chrome, Safari,Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScriptand cookies must be enabled. A broadband Internet connection
Label
LogoLounge: Visual Effects in Logo Design., with Bill Gardner
Link
http://www.wccls.org/lynda
Publication
Copyright
Note
07/24/2014
Carrier category
online resource
Carrier MARC source
rdacarrier
Color
multicolored
Content category
two-dimensional moving image
Content type MARC source
rdacontent
Dimensions
unknown
Extent
1 online resource (streaming video)
Form of item
online
Media category
computer
Media MARC source
rdamedia
Reformatting quality
access
Sound
sound
Specific material designation
remote
System control number
(LDC)LDC166512
System details
Latest version of the following browsers: Chrome, Safari,Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScriptand cookies must be enabled. A broadband Internet connection
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